Quadrifoglio is a fully integrated Italian buying office & consultancy studio that provides Training & Services to the most reputed retailers, manufacturers and fashion schools worldwide, based on its exclusive methodology:
We train our Clients’ teams through customised workshops & webinars, teaching and implementing our methodology.
We support our Clients with an all-inclusive retail method, from consumers analysis to in-store management integrating on & off-line.
Our method is based on consumers lifestyle analysing their specific shopping behaviours.
Quadrifoglio’s methodology transforms aesthetic principles into rational processes.
The combination of style & rationality is our key element & competitive advantage.
We support retailers to develop a CUSTOMER CENTRIC business model:
CONSUMERS CHANNEL & SOCIAL RETAILING is our vision where SUSTAINABILITY is the target.
In pre Covid-19 era, merchandising and buying had already become key areas to target the efficiency and sustainability of the fashion business model but few brands and retailers realised this was a must-do. Covid-19 has accelerated the pace and given us the opportunity to reinvent the model to better meet the evolved consumers lifestyles, values and shopping behaviours.
- How much does the product account in consumers’ shopping behaviour?
- Which is the final consumption rate in fashion?
- How many left overs do we have at the end of the retail cycle?
- Do seasons still exist? Which are the new calendars and life-cycles?
- What is the impact of fashion wastage on our planet?
- How can we improve the retail management through analytics?
The answers to these questions give new insights on today’s major issues that compromise the retail efficiency.
The incapacity of understanding consumers evolved behaviours to deliver a shopping experience consistent with their needs and aspirations is the major cause.
Understand consumers and plan a consistent merchandising and buying process to target their shopping expectations integrating on and off-line, are key elements of the solution.
AFTER THE SURGE OF FAST FASHION,
WE ARE FACING A STEERING POINT IN FASHION RETAIL.
SLOW FASHION IS RISING.
COVID-19 HAS ONLY ACCELERATED THE PACE.
THIS IS WHAT OUR METHOD IS ABOUT:
WE DELIVER SOLUTIONS TO MAKE RETAIL A SUSTAINABLE BUSINESS MODEL.